What is a blog?
The term blog is short for weblog which was coined in the 1990’s to mean a diary or journal maintained on the internet. This doesn’t mean that it has to be personal. Blogs are maintained by everyone from individuals to corporations.
What is the point?
A blog can be used for a variety of reasons. Because it is basically a website that can be updated by anyone, no webmaster is needed! Blogs are a platform for everything from disseminating information, to interacting with an online community. In either case, maintaining a useful blog will foster relationships… and that’s the point, right?
What if I have nothing to say?
First of all, everyone has something to say. What seems like obvious information to you, might be exactly what someone searching the web needs to know. Posts don’t have to be the length of a dissertation. They can be as short as a joke or quote. If you make videos or find one that you like, you can post that as an entry as well. A picture can speak a thousand words, and can be posted for your blog subscribers to see and comment on.
How often do I post?
There is no right answer to this question. Just know that people stumbling upon your blog site will be more likely to subscribe if they see that you put time and effort into it. Twitter is called a microblog because each 140 character post is considered a blog entry. Some people post to Twitter every hour! The frequency with which you post is totally up to you and should be based on what your blog goals are.
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